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I'M READY TO START!
The WELLth Academy is where you come to build your online health & wellness practice faster, smarter, and with someone in your corner who knows EXACTLY what your next step is.
You already know this, but what you're not changing, you're choosing.
That cycle doesn't go away on its own.
It just becomes your thirties.
Then it becomes your forties.
Then your fifties.
And your sixties...
The career you look back on wondering why you waited so long to build something different.
You didn't get into healthcare to end up here.
And you don't have to stay.
The practitioners who successfully make the leap don't do it by working harder, posting more, or finally finding the perfect niche after three more years of research.
They do it because they stopped trying to figure it out alone and got someone in their corner who could see exactly what they couldn't.
That's what The WELLth Academy is.
Not a course.
Not a group program where you wait your turn.
Not another thing to add to the pile.
Direct access.
Personalized strategy.
Michelle in your business.
It's time to drop the story that this is just how it has to be.
Because it doesn't.
“This program is literally one of the best investments I’ve ever made in my business because it’s so personalized. The whole program has been transformative for myself + my business. This is a no brainer. I made my money back in the first week of announcing my program was available.”
“I have 5 clients signed for my new program totaling around 25k profit and I can’t even wrap my brain around it. 10 strategy sessions booked over the next 2 weeks! SO grateful!”
If you've been telling yourself you'll focus on building the online side of your practice once things slow down, we need to talk about that plan.
You're fully booked in a model that caps your income, requires your physical presence to generate revenue, and leaves approximately zero margin for anything else. Of course there's no time. Your current model doesn't leave any.
Every year you spend fully committed to a model with a hard income ceiling is a year you're not building something that compounds. The insurance reimbursements aren't going up. Your hours aren't getting longer. The math on your current model doesn't change, and you already know it doesn't scale.
“2 past clients are seriously interested in beta testing my yet to come 6-month program! AND they KNOW the price. AND there were NO objections… What?!! IS this REAL??”
“I am SHOOK after calculating I have hit right about 50k in 4 months since launching my program. INSANE!”
Nine modules. Three milestones. One clear path from "I'm not sure my niche is right" to "I'm ready to scale."
The curriculum is built around the three things every practitioner needs to have dialed in before their online practice will consistently generate revenue: Clarity, Connection, and Conversion.
Each milestone builds on the last, and each module comes with an end-to-end checklist and a custom GPT tool so you can keep moving even between sessions.
Clarity covers the foundational decisions that everything else depends on — your business setup, your financials, your tech stack, your niche, your dream client, and your unique value advantage. If you've been building on a shaky foundation, this is where that changes.
Connection is where your offer and your marketing come together. You'll build a signature program suite, develop pricing that doesn't make you cringe, and learn to create content that makes the right people reach out rather than just scroll past.
Conversion takes you from "people are interested" to "people are paying", and then to scaling what's working without rebuilding your entire life around it.
Already solid on your niche and offer? You can jump in where it makes sense. Not totally sure? The sequence exists for a reason, and it works when you trust it.
Intimate group calls with Michelle — twice a month.
Bring anything. Your messaging, your offer, a sales conversation that went sideways, a decision you've been circling for two weeks. These calls are where real work gets done — not surface-level Q&A, but actual strategic input on your specific situation from someone who has seen every version of the problem you're describing.
Clinical Grand Rounds — twice a month.
This is the call that most business mentorships don't have and can't replicate. Bring your cases. Bring your labs. Bring the client you're not sure how to support. Get direct clinical input from Michelle and her team so you can show up to your clients with confidence and deliver the kind of results that turn into referrals and testimonials. Because reliable client results are the best marketing strategy that exists.
Strategy and Backend Call — once a month
The operational side of an online practice — your systems, your tech, your workflows, your backend — is where a lot of practitioners quietly lose time and money without realizing it. This monthly call with an experienced alumni support coach is where that gets cleaned up.
VIP Community Chat
Not a Facebook group where questions go to die. A dedicated space where Michelle and her team are actively present, answering the practical questions that come up between sessions. These are the questions that don't need a full coaching call but do need a real answer from someone who knows what they're talking about.
1:1 Telegram Days
Every three months you're enrolled, you unlock a full day of private access to Michelle via Telegram. Send questions, drafts, decisions, or anything else that needs her direct attention throughout the day and get real-time responses. No waiting for the next call. No fitting your situation into a group context.
This isn't just a perk. The longer you stay and do the work, the more direct access you earn. (Which, for what it's worth, is exactly how the best mentorship relationships work.)
THIS IS EXACTLY WHAT I NEED
And of course...
Monthly somatic and breathwork session for the part of building a business that spreadsheets can't fix.
Six functional lab analysis modules covering GI MAP, MRT, Organix, DUTCH Plus, Blood Chemistry, and DNA 360, so your clinical skills keep pace with your business growth (optional for you data nerds out there!)
I WANT THIS LEVEL OF SUPPORT, I'M IN!
I truly believe getting reliable client results is the key to a sustainable practice. Transformative results = a beautiful flow of clients coming through your virtual door. That’s why we don’t skip out on quality clinical mentorship and support.
When you jump inside the program, you’ll get instant access to 6 bonus functional lab analysis trainings:
Master functional lab interpretation and analysis, so you can level-up your value, confidently increase your rates, and get reliable results
Know how to create customized protocols for your clients, based on functional lab results AND the human sitting in front of you, so you never second-guess yourself again
Have access to my protocols, client handouts, and form templates, so you have ready-to-use resources for your practice
Understand how to create a high-ticket program that incorporates functional labs, so you can get reliable results and charge what you’re worth
Get online access to ordering functional lab tests, so you’re ready to put what you learn into action right away
What 90 days looks like when you're not figuring it out alone
for practitioners just starting out
Your niche, offer, and messaging — finally locked in.
No more second-guessing who you're for or what you're selling. By 90 days you have a niche specific enough to be magnetic, an offer with a price point you can say out loud without apologizing, and messaging that sounds like you.
Your first high-ticket clients enrolled
Not waiting until everything is perfect. Not one more discovery call to "get comfortable." Actually enrolling — one, two, three clients who found you, recognized themselves, and said yes.
For practitioners further along
An offer ecosystem with clear ascension
A way for clients to move through your world instead of working with you once and disappearing — with one-to-many offers generating revenue that isn't tied to your hours.
A backend that runs without you managing every piece manually
Systems, workflows, and structure that give you your time back instead of quietly stealing it.
the unseen benefits
The confidence to make decisions without losing yourself
The clarity to know what to do next. The courage to reduce your clinical hours, put in your notice, or finally tell your practice what it's going to be instead of letting it tell you.
These may not be guarantees, but they are a consistent pattern we see inside this container.
It happens when you show up, follow the framework, and stop waiting until you feel ready.
Ready isn't a feeling. It's a decision.
This mentorship was built for a specific kind of health & wellness practitioner.
Whether you are licensed, certified, or credentialed, you're ready to build an online practice that generates real revenue without requiring your physical presence to do it.
you're a fit if
You have clinical expertise that gets results and are ready to package it into something profitable.
You're still in clinical practice (full or part time) and building online on the side, or you have already made the leap and need to accelerate the process.
You are serious about building this, not "testing the waters" to see if online is for you.
You are willing to follow a proven framework even when your instinct is to customize before you've tested the foundation.
You can carve out 4-6 hours per week to actually implement,
You want direct, honest feedback more than cheerleading.
You're looking for someone to build your business for you.
You need results within the next 30 days to keep the lights on.
You're not yet sure you want to build an online practice.
You prefer to figure things out your own way rather than follow a structured process.
You're looking for therapeutic support or deep mindset work as the primary focus.
You're not willing to be uncomfortable (building something new is, by definition, uncomfortable).
you're not a fit if
I’m Michelle... multi-passionate entrepreneur, joy-seeker & magic maker... and I LOVE helping healers make MONEY.
I get it. Because I've been you.
Thirteen years ago, I was working my a$$ off in clinical practice, helping people transform their health and barely scraping by financially.
I knew I was good at what I did. My clients got incredible results.
But I was stuck in the hourly-rate hamster wheel, trading time for money, and wondering how the holy heck I was supposed to scale this thing without working myself into the ground.
So I decided to move my practice online.
And promptly struggled for seven months with zero income.
(I'm talking working for Rover.com to pay my bills. Not exactly the freedom-filled practice I'd envisioned.)
But once I figured out the foundations — the positioning, the messaging, the offer structure that actually converted — everything shifted.
I crossed six figures within six months.
Not because I worked harder (I actually worked less).
But because I finally understood what made people say "YES".
I was exhausted, depleted, and massively undervalued.
Fast forward several years (+ another brick-and-mortar practice) to 2018 when I finally shifted into the online space.
And here's what I realized...
The practitioners who build thriving online practices aren't the ones with the biggest audiences, the fanciest websites, or the most certifications.
They're the ones who know exactly who they're for, what they're solving, and how to communicate value in a way that makes the right people raise their hand immediately.
That's what I teach now.
Not theory. Not "inspiration."
The exact frameworks, structures, and strategic thinking I used to build my own practice and that I've now used to help over 1,000 practitioners do the same.
Michelle Rogers
Online Practice Mentor
I’m here to be the mentor I never had when opening my own online practice years ago. Looking back, I can now see that each part of my messy journey has prepared me perfectly for where I am today. With 13+ years of clinical & business experience, I now teach practitioners how to deliver highly-transformative client results, while living an abundant life of health + wealth for themselves. And, it lights me up like nothing else!
Archetype: Philosopher
Michelle Rogers
Online Practice Mentor
I’m here to be the mentor I never had when opening my own online practice years ago. Looking back, I can now see that each part of my messy journey has prepared me perfectly for where I am today. With 13+ years of clinical & business experience, I now teach practitioners how to deliver highly-transformative client results, while living an abundant life of health + wealth for themselves. And, it lights me up like nothing else! ✨
Archetype: Philosopher
Anya Rampersad
Support Coach | systems
Anya is a Function Health Practitioner, Clinical Nutritionist, and The WELLth Academy alum whose passions include helping women achieve optimal health and supporting practitioners with their online practices.
ARCHETYPE: philosopher
Carla Romeo
Support Coach | somatics
Carla is a Somatic Coach, Functional Nutritionist, Health Coach, and The WELLth Academy alum with a passion for holding space for her clients, and for practitioners within the The WELLTh Academy.
ARCHETYPE: wizard
Dr. Elise Schroeder
Support Coach | functional labs
Dr. Elise is a naturopathic doctor, herbalist, functional lab expert and women’s health specialist. She is a graduate of Michelle Rogers' The WELLth Academy Mentorship and has a thriving online practice.
ARCHETYPE: peacemaker
"A lot of people hold their practices + protocols so tightly, but this program was just like ‘here it is!’
They say successful people always leave a trail, and Michelle was so open about what her trail specifically was. It seems like a lot of people hold their practices and protocols so tightly, but this [program] was just like “here it is!” “what do you need?” “how can I support you?” “how can we all support each other?”
sarah
This is what happens when you apply The WELLth Model...
“It feels like she’s truly sharing all of her secrets.
As soon as the mentorship began, I knew immediately I had found what I was looking for. It’s not cheerleading, or broad support, or generalized examples on how to start and grow a practice. It’s a specific step-by-step guide to transition, expand, and thrive outside of our professional ‘box’. "
marsha
Before you decide, you might be wondering...
The honest answer is that you're not adding this on top of everything forever. You're temporarily adding it so you can eventually subtract the thing that's eating most of your time and energy.
Most members spend 4-6 hours per week inside the mentorship. That includes calls, curriculum, and implementation. The live support calls are one hour each, happen during the week, and every single one is recorded so you can watch the replay if you can't make it live.
You'll have six live touchpoints per month, and replays are available for all of them. Plus, you'll have an active chat where you can get answers between sessions without waiting for the next call.
You don't have to be available for everything. You just have to show up consistently for something.
Fast, if you do the work. Most practitioners who come in with a clear niche and a solid offer start enrolling within the first 30-60 days. If your foundations need refining first, things like your niche, your messaging, your offer structure, then 90 days is a more realistic timeline for your first high-ticket enrollments.
What we won't do is rush you into selling before the foundations are solid. A half-built offer launched too early is how practitioners end up with clients they can't fully serve, at prices they resent, doing work that doesn't light them up. We skip that part.
Every call is recorded and the replay is available inside your membership. The community chat is active daily. Your Telegram days are available every three months. There is no version of this mentorship where you're stuck waiting for one specific call to get support.
If you can make even two or three live calls per month and stay active in the chat, you will move forward. That's been true for every committed member we've had.
This mentorship works when you work it. Meaning, if you show up, follow the framework, implement between sessions, and bring your real questions instead of consuming content passively, you will see results. The practitioners who don't are the ones who join, watch a few modules, and wait for something to change without changing anything.
If you get inside and realize it isn't the right fit, you can cancel before your next billing date. No hoops, no guilt, no hard feelings. But if you're committed to building this (meaning actually committed, not "I'll try it and see" committed) this will work.
Have another question we didn’t answer here?
Send a quick message to hello@wellthywoman.co.
Our team will get back to you ASAP!
Have another question we didn’t answer here?
Send a quick message to
hello@wellthywoman.co.
Our team will get back to you ASAP!
Not just a mentorship program.
Not just a structured curriculum.
Not just someone to give you direct guidance on what to post or how to price your offer.
But someone who gets the clinical side AND the business side. Someone who has built what you're trying to build and can see exactly where you are, what's missing, and what to do about it.
Someone who will be honest with you even when it's uncomfortable and who genuinely wants this for you as much as you want it for yourself.
That's not a common thing to find.
If you've made it to the bottom of this page, something resonated. Maybe it was that Tuesday. Maybe it was the container. Maybe it was the subtle recognition that you've been trying to figure this out alone for way too long.
Whatever it was, trust it.
The practitioners who build the practices they actually want aren't the ones who waited until they felt completely ready.
They're the ones who decided that where they were going mattered more than how uncertain the path felt.
You already know where you want to go.
So, let's build it together.
"I am happy that I trusted myself and trusted my heart, because thanks to that, I’m able to live the life I’ve always dreamed of.”
“Ultimately, I have the confidence to build a career I’ve been dreaming about for the last decade and the most detailed roadmap on how to make it happen (or keep happening, as I’ve already sold a package without officially launching). I would not be in this place without Michelle, her mentorship, and the incredible group of women who’ve shared in this journey.”