The WEllthy woman

Enroll ONLINE Health & Wellness clients. consistently.

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I'M READY TO SIGN CLIENTS

The mentorship that gives you the positioning, messaging, and offer structure to enroll committed clients on repeat, even if you're starting from scratch or your practice has been inconsistent for months.

Without guessing what to say, burning out on content, or wondering if you're "doing it right"

You've been trying to build this thing for months (maybe years)...

You've watched the free trainings. Taken the mini-courses. Followed the formulas that worked for someone else.

And yet, your client flow still feels like a mystery.

Some months you're booked. Other months, crickets.

You're not sure what's working, what's not, or why people who should want your help keep ghosting after the discovery call.

So you assume you need:

  • More visibility (a bigger audience, better SEO, consistent content)
  • Better sales scripts (so you sound more confident on enrollment calls)
  • A launch strategy (because surely that's how everyone else is doing it)

But here's the thing you're starting to suspect (so I'm just going to say it)...

You don't have a visibility problem. 
You have a clarity problem.

You're marketing to people who might need your help, not people who are looking for exactly what you do.

You're explaining your process instead of speaking to the outcome they're desperate for.

You're hoping the right client will recognize themselves in your messaging, but you've never actually researched what they're thinking, saying, or stuck on.

So you're out here guessing.

Creating content that "performs" but doesn't convert.

Having conversations that feel good but don't close.

Building an audience of people who love your vibe but never ask about pricing.

(And then wondering if you're just not cut out for this.)

Spoiler: You are.

You just need someone to show you what you're missing.


Introducing The WELLth Model™

the 3-part framework I use with every practitioner who walks through my door wanting "more clients" but actually needing to fix the foundation first.

clarity. connection. conversion.

CLARITY: You'll define exactly who you help, the problem you solve, and the method only you can deliver, so every decision you make is faster, cleaner, and rooted in reality (not assumptions).

CONNECTION: You'll learn to speak to your ideal clients with the kind of confidence and resonance that makes them think, "Holy sh*t, are you in my brain?" without over-explaining, over-teaching, or spending hours creating content just to stay visible.


CONVERSION: You'll structure offers so aligned and outcome-driven that your ideal clients say "YES" on the spot. Not because you convinced them, but because it's a clean match between what they need and what you deliver.

And before you tell me you have the foundations on lock, here's what I've learned after mentoring over 1,000 practitioners:

Consistent client flow doesn't come from doing more.

It comes from getting clear on who you're for, what you're saying, and what you're selling.

The practitioners who enroll clients on repeat aren't working harder.

They're not posting more, launching bigger, or networking endlessly.

They've just done the work to make sure that when the right person lands on their page, reads their emails, or hops on a call, because it's obvious this is for them.

That's what this mentorship builds.

A comprehensive, practitioner-built framework with the tools, structure, and strategic support you need, so you move faster, implement with ease, and see results that actually stick.

Access The Type Of Support That Helps You Breakthrough Faster...

Full Curriculum Access (Instantly)

You get the complete WELLth Model™ training the day you join laid out in the exact sequence like we were building your practice together in real time.

Each module connects to the next, so you're not drowning in information or wondering what to do first. It's a clear path from "I think I want to work with X" to "Here's my offer, here's how I talk about it, and here's how I enroll clients who are ready to invest."

(Because you don't need another course that teaches you how to "build your brand". You need to know how to position yourself, message your value, and structure an offer people will pay for.)

High-Touch,
Real-Time Support

These aren't rah-rah motivation sessions or generic Q&As.

They're focused, strategic coaching calls where you bring your real work — your niche ideas, your offer drafts, your messaging questions, your "I don't know what to do next" moments — and get direct feedback you can implement immediately.

The calls are intimate (we keep the group small on purpose), so you're not waiting in a queue or getting surface-level answers.

You're getting the kind of support that actually moves your practice forward.

Daily Access

Can't make the calls? Still stuck on something at 9pm on a Tuesday?

The private chat is where you get quick clarity, idea exchange, and support from practitioners who think and move like you — grounded, skilled, and committed to building something real.
It's not a cheerleading squad (though we will celebrate the F out of your wins).

It's a space for the practical, strategic questions that come up between calls. The "which email should I send first?" or "how do I say this without sounding salesy?" or "is this niche too specific?" moments.

The kind of support that keeps you moving instead of spiraling. (And honestly, the connections here often turn into collaborations, referrals, and long-term friendships. Dangerous, I know.)

THIS IS EXACTLY WHAT I NEED

And of course...

The best part!

1-on-1 Coaching Days

This is where the mentorship becomes yours.
You get two private support days (voice or text) where you can send me questions, drafts, ideas, or decisions as they come up throughout the day, and you'll get personalized, high-level feedback without waiting for a group call or rearranging your week.

Use these days to:

  • Refine your niche and positioning (so you're not second-guessing every decision)
  • Tighten your messaging and offer structure (so it actually converts)
  • Work through objections, pricing fears, or "am I doing this right?" spirals
  • Get direct input on whatever's blocking your next move

This is the difference between "I think this is right" and "I know this is right."

It's focused, strategic support from someone who's guided hundreds of practitioners through this exact transition and knows what works (and what quietly tanks your results without you realizing it).

I WANT THIS LEVEL OF SUPPORT, I'M IN!

After all the time, money, and heart you’ve invested in your profession, I know how frustrating it can feel...

Especially when you (and every other health practitioner you know) have either been…

1.

Trying to work within the conventional medical system + soul-crushing insurance paradigm

2.

Struggling to build a virtual health practice (without support) for months with little to no success 

3.

Burned by other coaches or mentorship programs in the past that didn’t deliver on their promises

Hot tip... before you throw in the towel on your DREAM practice, let me assure you there is a proven way to do what you love + transform more lives. All while creating the freedom, flexibility, fulfillment & financial security you've been working towards.

from my own experience

👋 Hello, My Fellow PARADIGM-SHIFTER

I’m Michelle... multi-passionate entrepreneur, joy-seeker & magic maker... and I LOVE helping healers make MONEY.

I get it. Because I've been you.

Thirteen years ago, I was working my a$$ off in clinical practice, helping people transform their health and barely scraping by financially.

I knew I was good at what I did. My clients got incredible results.

But I was stuck in the hourly-rate hamster wheel, trading time for money, and wondering how the holy heck I was supposed to scale this thing without working myself into the ground.

So I decided to move my practice online.

And promptly struggled for seven months with zero income.

(I'm talking working for Rover.com to pay my bills. Not exactly the freedom-filled practice I'd envisioned.)

But once I figured out the foundations — the positioning, the messaging, the offer structure that actually converted — everything shifted.

I crossed six figures within six months.

Not because I worked harder (I actually worked less).

But because I finally understood what made people say "YES".

I was exhausted, depleted, and massively undervalued.

Fast forward several years (+ another brick-and-mortar practice) to 2018 when I finally shifted into the online space.

And here's what I realized...

The practitioners who build thriving online practices aren't the ones with the biggest audiences, the fanciest websites, or the most certifications.

They're the ones who know exactly who they're for, what they're solving, and how to communicate value in a way that makes the right people raise their hand immediately.

That's what I teach now.

Not theory. Not "inspiration."

The exact frameworks, structures, and strategic thinking I used to build my own practice and that I've now used to help over 1,000 practitioners do the same.

Which is exactly why I created this container

i'm so ready for this!

“This program is literally one of the best investments I’ve ever made in my business because it’s so personalized. The whole program has been transformative for myself + my business. This is a no brainer. I made my money back in the first week of announcing my program was available.”

— Sarah, FUNCTIONAL DIETICIAN

i made my money back in the first week of announcing my program

“I have 5 clients signed for my new program totaling around 25k profit and I can’t even wrap my brain around it. 10 strategy sessions booked over the next 2 weeks! SO grateful!”

— christina, functional nutritionist

i have 5 clients signed for my new program totaling around 25k

Inside the WELLth Academy,
You'll Become the Practitioner With…

Work-life integration

Say goodbye to working overtime just to stay afloat. When your practice is built on clear positioning, strong messaging, and offers people actually want to buy, you're not hustling for every single client. You're attracting committed, ready-to-invest people who want to work with you, which means you get your weekends back. Your evenings back. Your life back. (Imagine that.)

financial security

Unlock the potential to earn more while working fewer hours. When you're charging appropriately for the transformation you deliver (not billing by the hour like it's 2012), your income isn't capped by your availability. You can build a practice that provides consistent revenue, financial peace, and the kind of abundance that lets you stop worrying about money and start actually enjoying your life.

flexibility + freedom

Whether it's a home office, a coffee shop, or a beach in Bali (you know, if that's your thing), you get to design a practice that fits your life.
Not the other way around.

Rediscover your passion

When you're not drowning in admin, insurance billing, or "how do I get clients?" anxiety, you get to focus on what you're actually good at:
Helping people transform their health. Deepening your impact. Reaching people who genuinely need your expertise. And doing work that feels aligned, meaningful, and like it actually matters. (Because it does.)

Feel More confident

Confidence doesn't come from affirmations or "believing in yourself harder." It comes from knowing what you're doing actually works.
When you have the right tools, processes, and support systems in place — and you've seen the results for yourself — the imposter syndrome quiets down. Not because you're "over it," but because you have proof.

with a community of women like you...

The WELLth Model Is Your Simple 3-Step Blueprint to A New Way Of Practicing

CLARITY

Become the practitioner who attracts the right clients before you ever sell.

Inside this phase, Michelle pulls back the curtain around:
  • the positioning decisions that make the right clients recognize themselves immediately
  • how high-earning practitioners simplify their expertise into something people actually buy
  • the internal logic behind a clean, sellable niche (not one built on passion alone)
  • the structure underneath an online practice that converts instead of confuses
  • how to stop leaking energy into offers, ideas, or audiences that won’t pay
  • the way I think about business foundations when the goal is income, not just impact

become the practitioner who...

  • knows exactly who they help and who they don’t
  • can clearly explain their work without rambling or over-educating
  • understands how real online practices actually run behind the scenes
  • makes decisions like a CEO instead of reacting like a freelancer

become the practitioner who...

become the practitioner who...

CONNECTION

Become the practitioner people want to pay, even without an audience.

Inside this phase, you’re given access to:
  • the messaging patterns that attract ready-to-invest clients (even without an audience)
  • how to communicate value without over-educating, proving, or giving your work away
  • what actually builds trust fast — and what quietly repels the right people
  • how premium positioning is created through language, not volume
  • the difference between content that “performs” and messaging that converts
  • how to say less, market less, and still generate more interest

become the practitioner who...

  • has a clear, compelling signature offer
  • attracts clients who are ready, aligned, and invested
  • knows exactly what to say (and what to stop saying)
  • has a simple, repeatable way to market without forcing consistency
CONVERSION

Become the practitioner whose offers get a clean, confident “YES.”

Inside this phase, you’re shown:
  • how I design offers that sell without pressure or persuasion
  • the decision-making behind clean, grounded enrollment conversations
  • how objections are handled in a way that increases trust
  • the structures that allow income to grow without more time or emotional labor
  • how to raise rates without spiraling or over-justifying
  • what actually turns a practice into a business that can hold more money

become the practitioner who...

  • sells in a way that feels ethical, calm, and aligned
  • has offers that convert without constant effort
  • understands how to scale without becoming the bottleneck
  • feels grounded receiving more — money, clients, impact

BONUS CLINICALUp-level Your Skillset With My Signature Functional Lab Modules

I truly believe getting reliable client results is the key to a sustainable practice. Transformative results = a beautiful flow of clients coming through your virtual door. That’s why we don’t skip out on quality clinical mentorship and support.

When you jump inside the program, you’ll get instant access to 6 bonus functional lab analysis trainings:

  • Functional Gut Health with the GI MAP
  • Functional Food Sensitivities with the MRT
  • Functional Organic Acids with the Organix
  • Functional Sex Hormones + Adrenals with the DUTCH Plus
  • Functional Blood Chemistry Analysis
  • Functional Genomics with the DNA 360 Report


BETTER RESULTS → Committed Clients → More Referrals → Increased Revenue

Committed clients

Better results

More Referrals

Increased Revenue

After Working Through these Clinical Modules, You Will...

Master functional lab interpretation and analysis, so you can level-up your value, confidently increase your rates, and get reliable results

Know how to create customized protocols for your clients, based on functional lab results AND the human sitting in front of you, so you never second-guess yourself again

Have access to my protocols, client handouts, and form templates, so you have ready-to-use resources for your practice

Understand how to create a high-ticket program that incorporates functional labs, so you can get reliable results and charge what you’re worth

Get online access to ordering functional lab tests, so you’re ready to put what you learn into action right away

when the texts roll in...

"What?! IS this REAL??"

“2 past clients are seriously interested in beta testing my yet to come 6-month program! AND they KNOW the price. AND there were NO objections… What?!! IS this REAL??”

DIMPI, Naturopathic dr.

"I am SHOOK..."

“I am SHOOK after calculating I have hit right about 50k in 4 months since launching my program. INSANE!”

CHRISTINA, NUTRITIONIST

"A lot of people hold their practices + protocols so tightly, but this program was just like ‘here it is!’

They say successful people always leave a trail, and Michelle was so open about what her trail specifically was. It seems like a lot of people hold their practices and protocols so tightly, but this [program] was just like “here it is!” “what do you need?” “how can I support you?” “how can we all support each other?”

sarah

loved the transparency

This is what happens when you apply The WELLth Model...

“It feels like she’s truly sharing all of her secrets.

As soon as the mentorship began, I knew immediately I had found what I was looking for. It’s not cheerleading, or broad support, or generalized examples on how to start and grow a practice. It’s a specific step-by-step guide to transition, expand, and thrive outside of our professional ‘box’. "

marsha

knew immediately

The WELLth Academy

When you pay-in-full, you also get an in-depth private on-boarding call with Michelle

comprehensive mentorship

$6,000 USd*

6-months of personalized support

*12 payments of $500 available (0% interest)

What Else Sets This Mentorship Apart From The Rest?

Integrated Business + Clinical Curriculum

Building a thriving online practice requires the right business and clinical skills. But most mentors and coaches don’t blend the two. So, you’re stuck purchasing multiple programs and wondering how to piece it all together. I genuinely want you to succeed, which is why I’ve made The WELLth Academy as straight-forward, value-packed, and cohesive as possible.

Behind the Scenes Access

Keeping what I know a secret directly blocks my mission to shift the health paradigm and see every person on the planet healthy. That’s why I’m giving you the inside-scoop on every aspect of my business and virtual practice, including access to my systems, protocols, reports, client handouts, templates, and resources that you can use in your own practice.

Energetic Support

Not only do you have the opportunity to hop on group video calls multiple times per week to get customized, in-depth coaching when you need it, but you also have daily support in your community chat. Having a group of like-minded practitioners who GET you and will help keep you accountable every single week is truly priceless.

New-Paradigm Methods

All of the curriculum and coaching principles you’ll find inside this program are rooted in a new health paradigm that challenges everything you were taught about working within traditional healthcare. These methods move away from viewing servitude as service and instead prioritize YOUR wellness and freedom to create transformational results for your clients.

Who this is for (and who it's not)

This mentorship is for you if you're a functional or holistically-minded practitioner:

  • Naturopath
  • Acupuncturist
  • Nurse Practitioner
  • Physician
  • Chiropractor
  • Seasoned Health Coach
  • registered Nurse
  • Physicians Assistant
  • Dietitian
  • Nutritionist
  • Medical Doctor 
  • Osteopathic doctor

you're ready to...

Take consistent action (even when it feels messy or uncomfortable)

Follow a structured process (not skip steps or "just wing it")

Invest 4–6 hours/week into building a practice you actually love

Trust the framework (even if it's different from what you've tried before)

You're in acute financial stress and need to make money yesterday (this is a foundation-building program, not a 'make $10k in 10 days' gimmick)

You're unsure whether you actually want to build an online practice (I need you committed, not curious)

You need therapeutic-level mindset coaching to make decisions (I'm a mentor, not a therapist)

You want someone else to build your business for you (I'll guide you, but you're doing the work)

You resist structure and prefer to improvise (this mentorship has a process, and it works when you follow it)

maybe not for you if...

or similar profession and...

you already have...

Basic clinical skills or a modality you specialize in

Financial stability to invest in your business (this isn't a "make fast cash" program, even though that might happen)

A real commitment to building online (not "I'll try this and see if it works")

Do you feel the nudge to say "YES" to this support?

Imagine what your practice could look like in 90 days if you stopped guessing and started building with intention.

What if you felt confident in the value you deliver?

What if you had the freedom to work wherever you want?

What if you charged $10k for your signature program, and your clients were happy to invest at that level?

What if that turned into a waitlist?

The missing ingredient isn't another tactic, another course, or another "proven strategy."

It's belief in yourself. A willingness to take aligned action. And a mentor who's already been where you want to go.

I believe in the unique magic you have to deliver.

The change starts here. With you.

do you feel the nudge...

do you feel the nudge...

"I am happy that I trusted myself and trusted my heart, because thanks to that, I’m able to live the life I’ve always dreamed of.”

— MAR, health mentor

I’m able to live the life I’ve always dreamed of.

“Ultimately, I have the confidence to build a career I’ve been dreaming about for the last decade and the most detailed roadmap on how to make it happen (or keep happening, as I’ve already sold a package without officially launching). I would not be in this place without Michelle, her mentorship, and the incredible group of women who’ve shared in this journey.”

— MARSHA, NATUROPATHIC DOCTOR

I have the confidence to build a career I’ve been dreaming about

Michelle Rogers

Online Practice Mentor

I’m here to be the mentor I never had when opening my own online practice years ago. Looking back, I can now see that each part of my messy journey has prepared me perfectly for where I am today.  With 13+ years of clinical & business experience, I now teach practitioners how to deliver highly-transformative client results, while living an abundant life of health + wealth for themselves. And, it lights me up like nothing else! ✨

Archetype: Philosopher 

Meet Team WELLth

Michelle Rogers

Online Practice Mentor

I’m here to be the mentor I never had when opening my own online practice years ago. Looking back, I can now see that each part of my messy journey has prepared me perfectly for where I am today.  With 13+ years of clinical & business experience, I now teach practitioners how to deliver highly-transformative client results, while living an abundant life of health + wealth for themselves. And, it lights me up like nothing else! ✨

Archetype: Philosopher 

Meet Team WELLth

Anya Rampersad

Support Coach | systems

Anya is a Function Health Practitioner, Clinical Nutritionist, and The WELLth Academy alum whose passions include helping women achieve optimal health and supporting practitioners with their online practices.

ARCHETYPE: philosopher

Carla Romeo 

Support Coach | somatics

Carla is a Somatic Coach, Functional Nutritionist, Health Coach, and The WELLth Academy alum with a passion for holding space for her clients, and for practitioners within the The WELLTh Academy.

ARCHETYPE: wizard

Dr. Elise Schroeder

Support Coach | functional labs

Dr. Elise is a naturopathic doctor, herbalist, functional lab expert and women’s health specialist.  She is a graduate of Michelle Rogers' The WELLth Academy Mentorship and has a thriving online practice. 

ARCHETYPE: peacemaker

FAQs

In awakening to this new paradigm, you’re probably wondering…

I’ve never charged more than $200 for my services. Am I ready to create a high-ticket program?

If you're asking this question, you're probably more ready than you think. (The practitioners who aren't ready don't even consider it.)

The thing is that charging premium prices isn't about your confidence level. It's about the structure of your offer, the outcome you're delivering, and whether you're positioning it as a transformation (not a transaction).

We'll work on that together. You don't need to "feel ready" first ("ready" isn't a feeling, it's a decision). You just need to be willing to build something that's actually worth what you're charging.

I don’t have an email list or a large following on social media. Can I still be successful online?

Yes. (And honestly, this might be an advantage.)

Most practitioners with big audiences are still struggling to convert because they've been focused on visibility instead of clarity.

You don't need thousands of followers to enroll committed clients. You need a clear message, a strong offer, and the ability to have conversations with the right people.

We'll show you how to do that, even if you're starting from scratch.

I’ve seen the testimonials. I believe this framework works. But what if it doesn’t work for me?

Fair question.

Here's what I know after mentoring 1,000+ practitioners: this framework works when you work it.

If you show up, follow the process, ask questions, and implement what we're teaching (instead of skipping steps or trying to "customize" it before you've even tested the foundation), you'll see results.

The practitioners who don't succeed are the ones who join, consume the content, but never actually do anything with it. (You know the ones.)

If you're committed to taking action — even when it's uncomfortable — this will work for you.

I want to do this, but I have a lot on my plate right now. How much time will this take?

4–6 hours per week.

That's it.

This isn't a "hustle 24/7 to build your dream" program. It's a structured, step-by-step mentorship that respects the fact that you're a human with a life.

If you can dedicate a few focused hours each week to building your practice, you'll make progress.

(And honestly, most practitioners spend more than that spinning in indecision, rewriting their about page, or consuming free content that never moves the needle. This just gives you a clear path so those hours actually count.)

What happens after the 6-months is complete?

You'll have a practice that works.

You'll know your positioning, your messaging, your offer structure, and how to enroll clients consistently.

Some practitioners stay connected through our ongoing support options (if they want that). Some come back for additional 1:1 support down the road. Some go off and build empires on their own.

But the goal is for you to not need me after this. You'll have the foundations, the frameworks, and the confidence to keep going without hand-holding. (Because that's actual freedom.)

Have another question we didn’t answer here?
Send a quick message to hello@wellthywoman.co.
Our team will get back to you ASAP!

Have another question we didn’t answer here? 
Send a quick message to 
hello@wellthywoman.co
Our team will get back to you ASAP!

you could be next

Hear from more WELLthy practitioners who not only made their investment back, but created a thriving virtual practice they love.

Build a Business and Life You Love

A final note from Michelle

The truth is, I forged my own path.

I built a virtual health practice the hard way… with zero guidance or support, which led to lots of failure along the way (which is why I ALWAYS have at least one mentor or coach by my side nowadays!)

Now that I’m on the other side, not only am I committed to radical transparency and exceptional support, I am sharing everything I know to help other practitioners achieve the same success. While avoiding all the road bumps I did…

But I’ve also discovered an even greater mission:

To completely shift the health + wellness paradigm to one where practitioners have a freedom-filled practice and life they love, while their clients get life-changing results.

The change starts here, with you.

If you’re ready to join the new health paradigm, I promise that everything you need to succeed is waiting for you inside the The WELLth Academy.

- Michelle

the wellth academy

Can't wait to meet you!